History of the Cardinal Bird: Mascot in Print (Logos)
A history of the evolution of the University of Louisville's athletics mascot, known as the Cardinal Bird or Louie. Covers the development of the costume used for in-person appearances as well as the Cardinal Bird's depiction in print.
The University of Louisville's mascot has been depicted in print for decades, but it doesn't appear to have found a "standard" form that was used with consistency until the 1950s.