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"Digital Dash": Multimedia Content Creation

Digital Dash

Jason Zahrndt is the Digital Media Consultant in the Digital Media Suite at Ekstrom Library. He led an interactive workshop on using the tools in the DMS for multimedia content creation. Tools include website, graphic, video, and generative AI creation using Adobe Express as well as audiovisual recording studios and equipment. View the Digital Dash presentation here:

"Say My Name": Establishing Your Brand

Professor Henrietta Pepper is a marketing professor at UofL who built a successful career in marketing and advertising spanning more than three decades, including owning and operating a successful brand communications firm for 14 years. Professor Pepper's upcoming book Unbranded: Emerge a Brand New You introduces a unique approach to discovering and strengthening your personal brand. 

Professor Pepper's presentation from the Say My Name panel is included below as well as personal branding worksheets from Unbranded

"Tap In": Entrepreneur Resources

UofL Entrepreneurship Law Clinic

Tap in flyer

Small Business Development Center

The Louisville Small Business Development Center provides one-on-one coaching at no cost to existing and potential entrepreneurs in the Louisville region. To schedule a call with a business coach, visit their website:

Amplify Louisville

Amplify Louisville is a community organization for tech-enabled startups and founders to explore ideas, build solutions, launch products, and grow businesses. Check out their events and their hub of resources for Louisville entrepreneurs:

Young Professionals Association of Louisville (YPAL)

YPAL provides leadership development, educational opportunities and philanthropic support to Louisville’s young professionals for the benefit of the local community. Check out YPAL's upcoming events and membership opportunities:

BEATS Week Businesses

We would like to feature the businesses and brands of our BEATS Week attendees through a BEATS Week Business Directory. If you haven't already, complete the BEATS Week survey to be included: