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Activity- Exploring the Conversation with Scholarly and Non-Scholarly Sources
- Which article is scholarly? How do you know?
- In what ways are these two sources in conversation with one another? What role does each article play in the larger conversation about social media influencers and consumer purchasing behavior
- How might each of these articles be valuable to researchers?
Developing a Search Strategy
How do social media influencers impact the buying behavior of consumers?
Finding Sources through the Library