• Standard and Poor's Industry Surveys (HC 106.6.S74) located on Table 15 in Ekstrom Library reference area.
• Encyclopedia of American Industries (HC 102.E53) located on Table 15 in Ekstrom Library reference area.

• Business & Industry
• Business Source Premier

For information in a tabular format try TableBase

For a print source, try Market Share Reporter (HF 5410.M35) located on Table 15 in the Ekstrom Library reference area.

To find industry ratios go to the following database:

• Mergent Online

For a print source try one of the following:

• Almanac of Business and Industry Financial Ratios (HF 5681.R25 A43) located behind the reference desk at Ekstrom Library.
• Industry Norms and Key Business Ratios (HF 5681.R25 I526) located behind the reference desk at Ekstrom Library.
• RMA Annual Statement Studies (HF 5681.B2 R6) located behind the reference desk at Ekstrom Library.

To find NAICS or SIC codes go to one of the following databases:

• Lexis Nexis
• Mergent Online
• Reference USA or go to the following website provided by the U. S. Census Bureau

For a print source, try NAICS (HF 1042.N6 2002) or SIC (HF 1042.A55 1987) located behind the reference desk in Ekstrom Library.

• Global Marketing Country Reports ( compiled by Louisiana State University Libraries)
• STAT-USA

For a print source tryone of the following:

• Exporters' Encyclopaedia (HF 3011.E9) located in the Reference book stacks.
• Europa World Yearbook (JN 1.E85) located behind the reference desk in Ekstrom Library.

To find the market climate of a particular country, go to:

• Mergent Online
  • Select a country from the drop down menu in the Country Profiles list on the right side of the search screen.
• Global Marketing Country Reports ( compiled by Louisiana State University Libraries)
• STAT-USA

For a print source try one of the following:

• World Factbook (G122.W67) located behind the reference desk in Ekstrom Library or visit the online website.
• Europa World Yearbook (JN 1.E85) located behind the reference desk in Ekstrom Library.

For a SWOT analysis on a company or industry, go to

• Business Source Premier
  • Enter the industry or comapny that you wish to research.
  • From the results screen, click on the SWOT tab at the top of the results section.

To find information on market segmentation, go to one of the following databases:

• Business and Industry
• Business Source Premiere
  • Click on the Industry Profiles tab.

For a print source try one of the following:

• American Demographics (HB 3505.A66) current issue located in Media and Current Periodicals-2nd floor.
• Demographics USA (HF 5415.1 D45) located behind the refernce desk in Ekstrom Library.
• Lifestyle Market Analyst (HF 5415.3.L5) located behind the refernce desk in Ekstrom Library.
• Market Share Reporter (HF 5410.M35) located on Table 15 in the Ekstrom Library reference area.

To find information on competitors of a company, go to:

• Hoover's Company Records

For a print source try one of the following:

• American Demographics (HB 3505.A66) current issue located in Media and Current Periodicals-2nd floor.
• Demographics USA (HF 5415.1 D45) located behind the refernce desk in Ekstrom Library.
• Lifestyle Market Analyst (HF 5415.3.L5) located behind the refernce desk in Ekstrom Library.
• Market Share Reporter (HF 5410.M35) located on Table 15 in the Ekstrom Library reference area.

• Mergent Online
• Lexis-Nexis (current links to EDGAR)
  

• Yahoo Finance